Almarai’s success story begins in 1977. HH Prince Sultan bin Mohammed bin Saudi Al Kabeer, the Chairman, recognized an opportunity to transform Saudi Arabia’s traditional dairy farming industry to meet the needs of a rapidly expanding domestic market. Starting with fresh milk and laban processing, the scale and scope of these initiatives soon expanded to incorporate modern dairy farms and state-of-the-art processing plants.
During the early 1990’s, Almarai entered a period of restructuring and reinvestment that took it from a decentralized structure to a centralized structure. The aim was to establish as a low-cost producer so that the consumers can enjoy high-quality products at an affordable price. In late 2005, they commissioned a second, larger central processing plant, incorporating a new cheese plant. At the end of 2011, their market capitalization exceeded SAR23 billion. In 2007, they entered the bakery products market by acquiring Jeddah-based Western Bakeries. Today, Almarai is capable of delivering high quality products to more than 48,000 customers within the Gulf Cooperation Council (GCC) daily.
In 2010, we entered the baby sustenance advertise with the development of the locale’s first newborn child nourishment plant at Al Kharj, to be charged in 2012. Perceiving that the most ideal path forward includes working with recognized specialists in this field, we framed the International Pediatric Nutrition Company (IPNC), a 50-50 joint wander with Mead Johnson Nutrition. Its newborn child nourishment items will be co-marked under Almarai and Mead Johnson’s lead extend, Enfa. We keep on investing seriously in mechanically propelled generation offices while selecting high-gauge individuals with the aptitudes and experience to enhance their execution.
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